Aragon’s automotive industry remains a key pillar for the Spanish and European economy, standing out as a benchmark for competitiveness, innovation and sustainability.
This is the main conclusion reached in one of the debates held at the “Invest in Aragón” event organized by Capital Radio and the Government of Aragón on November 10 at the Zaragoza Chamber of Commerce, where industry experts discussed the advances, challenges and opportunities for this dynamic sector, which is undergoing an unprecedented transformation, driven by electrification and new mobility solutions.
Participants in the meeting included Mar Paños, General Director of Industrial Promotion and Innovation of the Government of Aragon; Elena Latorre, General Director of MANN+HUMMEL Ibérica; and David Romeral, manager of the Automotive and Mobility Cluster of Aragon (CAAR).
Aragon, a strategic center for the Automotive Industry
Aragon is recognized as one of the main automotive hubs in Spain, with the presence of one of the major manufacturers: Stellantis, as well as more than 300 component supplier companies that also supply other global brands. Eighty percent of the vehicles manufactured in Spain are produced within 350 km of Zaragoza, and 90% of the country’s automotive components industry is located in Aragon. This concentration of companies, distinguished by their high competitiveness and innovation, makes the region an international benchmark in the automotive industry.
In addition, Aragon benefits from its strategic location, situated in a key logistical corridor for the sector, which makes the region a first-rate transportation hub for the automotive industry, facilitating distribution at both national and European level.
Industry transformation and challenges
The industry is currently facing a profound transformation, driven by the transition to electric vehicles and new mobility solutions. Aragonese companies are investing heavily in research and development to adapt to these changes, with Stellantis leading the production in Spain of three fully electric models at its Zaragoza plant.
In this context, innovation in production processes is essential to maintain global competitiveness. The integration of new technologies, cost reduction and improved sustainability are some of the focuses of work that will enable companies to remain a benchmark in the global market.
The challenge of training and talent retention
One of the biggest challenges facing the automotive industry in Aragon is the shortage of qualified talent, especially in technical areas such as mechatronics and mold making. To address this need, the Government of Aragon is driving several key initiatives:
- The development of a Talent Plan to train, attract, retain, and in some cases repatriate, qualified professionals in all sectors.
- The creation of training and retraining programs for workers, adapted to new technologies and industry demands.
- Collaboration with universities and vocational training centers to align educational programs with market needs.
- The organization of awareness days aimed at showing young people the opportunities offered by the industrial sector in general, and changing the perception of modern manufacturing.
Challenges and opportunities for the future
Experts agree that, in order to consolidate Aragon’s leadership in the automotive industry, it is necessary to:
- Promote the region’s strengths and competitiveness, attracting both investors and highly qualified talent, both nationally and internationally.
- Reduce bureaucratic barriers and simplify administrative processes to encourage business growth and investment.
- Increase investment in education and training programs to ensure a steady supply of skilled workers who can contribute to the future of the sector.
- Improve the perception of the industry among young people, highlighting the professional opportunities offered by the sector, as well as its innovative and sustainable nature.